Written by:2010/12/30 08:33 AM
What did you search for this year, 2010? Well looking at Google Trends and Google Insights for Search it is quite clear. Most people searched for the term or related term of Facebook. Interesting.
As we look back at the year of 2010 and what happened on the internet, should we be surprised. Hardly. I suppose the results tell the story that we all know too well.
Google, the most widely used search engine today. Google provides us with some great tools to analyse search patterns. With tools like Google trends and Google Insights for Search, we can find the most popular search.
By changing some parameters we can see trends and scores for countries, locations, even look at different time periods.
Any blogger or SEO professional will do well to take note and apply these trends and results to their work.
Facebook is the most popular search term for the year 2010. In some cases it is popular bar a very large volume.
Whether you are analysing North America, Europe Asia, Australasia or Africa. Facebook remains on top.
Even here in South Africa, Facebook is the top search term.
The only slight difference is in the Americas, South America to be precise. Here Orkut seems to be the popular Social Media tool of choice.
Other than Facebook and Orkut, the general popular search terms fall into one distinct category. That is Social Media.
People around the world are smitten with this Social Media bug. Whether it is Facebook, Orkut, YouTube, Twitter, Wiki or MXit, Social media, online chat is definitely the trend going into the New Year.
So if you as a person or even as a business are not getting into social media. If you are not taking advantage of this phenomenon, then surely you will be left behind.
The next big frontier for business to conquer will be Social Media.
As a blogger are you taking full advantage of this?
I also see a new trend emerging. That of Mobile Chat. Take a look at your kids, at your friends, at the teenagers at the local mall. What is the most common action amongst them. What do they all seem to be doing. That's right, they are continually on their mobile phones.
Online mobile chat is the next big thing. Applications and services like MXit are making online chat easy and very popular.
Most smart phones and even your old regular phone can download and run applications that can connect to all the popular Social Media sites like Twitter, Facebook, MXit, etc.
Many people in developing countries do not have Computers or Internet or even access to those. But they do have mobile phones, and access to the internet via their mobile phones.
For 2011 Mobile chat is going to rise. Are we ready to take advantage of this?
So in closing, it is clear that Social Media is still growing. It is on an upward trend. People from all walks of life are getting involved.
Mobile Chat is on the rise and in my view will soon take over the world. In places where there are no computers, mobile phones and smart devices seem to be most available.
The question is, are we using this to our advantage.
How about you? What social media services do you use the most? Have you blogged about any social media in the last three months? Have you searched with the Facebook terms anywhere in your search phrase this year?
What about mobile chat? How often do you use your mobile phone to connect to your Facebook, or Twitter, or web mail account?
Do you think that social media and Mobile chat will be the big thing next year? Let me know what you think in the comments below.
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