Written by:2010/11/29 08:34 AM
Google Instant Preview is a new feature Rolled out by Google. Google Instant Preview is another instalment of Google Instant.
Google Instant completes searches while they're being typed into Google's search field. The idea is to significantly reduce the time spent searching. My wife was really impressed by this new feature. She almost though it was eerie the way Google knew exactly what she was looking for.
When you do a search on Google you would have noticed a small magnifying glass next to your search results.When a user clicks or hovers over the magnifying glass, a screenshot of that webpage will appear on the right hand side of the search results page.
Basically it gives you a quick glance of the webpage without actually visiting the webpage.
The new added feature is aimed at speeding up the searcher's experience. Or is it? Some have said that it is just another complicated layer on what was once a simple and easy-to-understand search interface?
Google's own research revealed that on average searchers using Google Instant Preview are 5% more likely to be satisfied with the search results they click after seeing a visual preview next to the organic listing.
But they don’t tell you how many people actually use the Google Preview Magnifying glass.
The question that I ask, is two fold:
If users are inclined to use Google's preview, and their decision to visit your and my page or website is reliant on what they see in the preview, then how we design our pages becomes more significant.
The first big issue is the lack of Flash support. Google Instant Preview does not currently support Flash, and replaces any Flash technology with that nice big puzzle piece image (familiar to all iPhone and iPad users). Don’t overuse Flash. Stay away from Flash websites.
The single mindedness of your blog/site/page becomes more important. The way your site is designed will affect the way it is previewed and subsequently affect the choices searchers make.
Google’s certainly trying to make searching easier and a better experience. But at the same time web designers and SEO specialists have more to think of.
Do you think this new preview feature is significant, why? Do you actually use Google Preview and has it altered the way you search and visits sites?
Watch a video of how Google Instant Preview works here below.
Remember you can win a weeks worth of free ad space just for commenting. The best comments during the week will get a weeks free advertising space. Check out: Win free advertising for your blog
New here, or perhaps you've been here a few times? Like this post? Why not subscribe to this blog and get the most up to date posts as soon as they are published.
Get involved in our community. Help promote other bloggers. List your blog in our directory for bloggers. Blog Directory for Bloggers
0 comment(s) so far...
Do you want to receive blog updates via e-mail. Then just click on the link below. You will be redirected to Google's feed burner, where you can fill out a form. Supplying your e-mail address.
The subscription is managed entirely by Google's Feedburner. We cannot and do not collect your email address.
Subscribe to The Brave Programmer by Email
Sign up with Disqus to enjoy a surprise box of features